New Huf Intellisens TPMS Sensor?

Stumbled upon this while looking for new sensors for my E60.

http://www.tpmsdirect.com/v/vspfiles...tellisens2.jpg

The Huf IntelliSens Universal TPMS sensor is configurable, not programmable. This means that information is already stored on the IntelliSens and the correct protocols only need to be activated to make the sensor compatible with the vehicle. The configurable sensor concept saves valuable time since the entire set of protocols do not need to be programmed onto a blank sensor.